The Premio network is a part of the Goodyear Group, a world-class tyre manufacturer. This is why the Premio service network mainly offers tyres that belong to this group, i.e. Goodyear, Dunlop, Fulda, Sava and Dębica. However, our customers can also select from a wide range of brands of other renowned manufacturers. Premio’s history dates back to 1972, when Goodyear bought the German network Kempten. In 1996, Premio started operating on the German market as Premio Reifen-Service and soon became the most prestigious network in Germany. Today, Premio operates over 600 service locations in 12 different countries. In the Czech Republic alone, Premio operates a network of over 40 professionally equipped stores throughout the country. Premio services and shops offer customers and drivers a personal approach and advice on anything related to tyres, car chassis and comprehensive car repair services. Premio always strives for 100% customer satisfaction.
FIRST STOP is a Bridgestone partnership concept with specialist tyre dealers who offer customers a high standard of service. Experienced FIRST STOP partners provide private and business customers high-quality consulting and services for tyres, car repairs and spare parts. Ever since its establishment in 1994, the FIRST STOP network has been growing steadily. Today, the network consists of more than 339 internal and 1,762 partner stores, located in 17 different countries in Europe. The FIRST STOP concept was first introduced in the Czech Republic in 2006. All FIRST STOP partners are specialist tyre dealers who have built their own business and are key players on the tyre markets in their respective regions. Because they purchase goods from Bridgestone, one of the largest tyre manufacturers in the world, they can offer a wide range of top-quality products and a very good price to performance ratio.